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Walking Over The Same Ground

  • Written by Roger Wong
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    April 13 2013
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  • Posted In : Inspiration
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  • 0 comments

peggy_idea

Watching the premiere of Mad Men season six, I loved that Peggy Olson blasted her creative team for bringing her three variations on the same idea. These are words to remember.

Those are three different versions of the same idea.

If you can’t tell the difference between which part’s the idea and which part’s the execution of the idea, you’re of no use to me.

…Well I’m sorry to point it out, but you’re walking over the same ground. When you bring me something like this, it looks like cowardice.


Tidbits from Day Two of RE:DESIGN/UXD

  • Written by Roger Wong
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    May 02 2012
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  • Posted In : Events , Inspiration
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  • 0 comments

1280_futurama_bender

After a great Day One, our flock of really smart people came back today for Day Two. With twelve sessions, here are my highlights as I flitted about as staff photographer and occasional contributor.

Simona Brusa Pasqué led a discussion about designers founding or co-founding startups, not only making the argument about how it makes sense but also how hard it can be and sharing some of her lessons learned.

Nadya Direkova from Google led a lively discussion about how to gamify almost anything, even gene sequencing. While Yu Shan Chuang from Rosetta continued to explore another aspect about the role of the designer in organizations, touching about apprenticeships, mentoring and industry community.

Chris Noessel and Stefan Klocek from Cooper delivered Part 2 of their hypothesis about the future of interfaces (paralingual linguistics?) and visions of a very sci-fi future.

Marc Escobosa from Arena Solutions talked about the buyer’s journey and how to design marketing to drive the buyer from one stage to the next—echoing Marisa Gallagher’s talk yesterday—and drawing parallels between experience design and marketing. My takeaway: Design—big D—must not only be involved in product development, but also the marketing of that product.

Andrew Crow from GE reminded us that there could be some extreme conditions in which our users might be using our products, such as in space where an unshielded tablet could be fried by the immense radiation from the sun.

Dan Albritton from MegaPhone Labs made the argument that the smartphone in our pocket is the ultimate controller for anything and everything.

If I were to some up both days of the conference, I would say that there were two emerging themes. The first was really about the role of the experience designer today and how it’s changing. It’s more than just determining the best interaction for an e-commerce shopping cart or best practices for forms. It’s expanding to business strategy, product development, brand and marketing. The second theme was clearly about the future and how we as designers need to be ready for it. Interfaces will only become more varied (ubiquity of smartphones, voice control, ocular control, agents and robots from Futurama) and surprisingly more human.

On a personal note—just like RE:DESIGN/CD—it was really awesome to see old friends. As an initial speaker list, I reached out to many of my former UX friends from past lives and was really happy to see them: Marisa, Sarah, Nadya, and Tim from the Razorfish days; Chris and Dan from the marchFIRST days; and meeting John Nack in person after corresponding with him about my iPad app DesignScene.


Tidbits from Day One of RE:DESIGN/UXD

  • Written by Roger Wong
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    May 01 2012
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  • Posted In : Events , Inspiration
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  • 0 comments

redesign_uxd_sf

Today was the first day at RE:DESIGN/UXD. We had about nine sessions and below are my highlights.

Tim Richards from BLITZ started off the day by raising the bar and saying that experience designers shouldn’t only focus on interactions on a screen. Instead we should think about the macro-experiences to design ones that are authentic and resonate with the audience so that we can avoid the “Ice Cube Effect” (NWA vs. Are We Done Yet?).

Marisa Gallagher from CNN continued with an interactive session equating the UX process with brand strategy (it really is the same). She asked attendees to break out into groups to use their UX knowledge to solve hypothetical branding challenges for companies like Sears and the USPS.

Cooper designers Chris Noessel and Stefan Kolarek led a thought-provoking lunchtime session that looked back on the evolution of interface design and where it will go in the future. Hint: there is no screen.

Sarah Murgel from Razorfish made the following challenge: if protesters using social media in Tunisia can spark a cultural and political revolution in the Middle East, if a young startup can raise $7MM on Kickstarter for a watch in four weeks, why can’t we as UX designers innovate in corporate America?

Lots of phenomenal discussions and idea-sharing happening. As Marisa put it: it feels like a great salon. Day Two is tomorrow.


  • Written by Roger Wong
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    February 02 2011
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  • Posted In : Inspiration , Links
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  • 0 comments

5407972252_15a5fb636a_b

I discovered this project on Flickr via DesignScene. The artists in this collection were given a single dot as a template for their image. There will eventually be 100 in total.

Link: Dot Collaboration


Make the Future

  • Written by Roger Wong
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    February 02 2011
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  • Posted In : Inspiration
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  • 0 comments

frankchimero

I’m not one to remember quotes, but this one from Frank Chimero just struck a chord with me yesterday:

“Because the future isn’t a thing you win. Or wait for… The future is something you MAKE.”

That is from a video he made to sell his The Shape of Design Kickstarter project, which was amazingly funded in just one day.


Charting the Beatles

  • Written by Roger Wong
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    January 21 2010
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  • Posted In : Good Design , Inspiration , Links
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  • 0 comments

AuthorshipB10b-web-detail1

My Beatles fanaticism has been re-ignited recently with the remastered box set. I’ve been going through the albums in the order of their release and am just floored by the clarity of the sound. It’s definitely like hearing all these songs for the first time again.

Because of the remasters, I’m sure the Beatles have enjoyed a renewed interest from audiences old and new. Which brings me to the “Hey Jude” flowchart and this infographic gem: Charting the Beatles. There are four great charts at that link. Apparently it is the start of an open collaboration project and includes a Flickr pool.

Link: Charting the Beatles


True Genius

  • Written by Roger Wong
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    August 19 2009
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  • Posted In : Good Design , Inspiration , Motion Graphics
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  • 0 comments

true_blood_grid

I recently got on the True Blood bandwagon. The first thing I noticed of course was the stunning main title sequence designed by Digital Kitchen. If you haven’t seen it, watch it below (or in HD) and then see how DK made it. I will sit through the main titles every time. It’s beautiful, haunting and mesmerizing.

Thumbnail image of main titles from Art of the Title Sequence


1 + 1 = 3

  • Written by Roger Wong
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    February 19 2009
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  • Posted In : Branding , Inspiration , Links
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  • 0 comments

ko_quotes

I have a lot of respect for great logo design. Some of the best ones are when the designer combines two pictorial representations to create something clever and memorable. Wes Wilson at Fuel Your Creativity showcases 30 of them.

(via @hellolawrence)


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